Brand Buzz

Welcome on Board

Our newest distributor is Jayne Haislet, farrier in Clarksburg, CA. Email her at for thrush and white line treatment. We are glad to welcome Jayne!


Ken Miller is our first Ohio distributor. Give him a call at 937-441-0624 to buy thrush treatment. Welcome Ken!


Welcome to our newest Arizona distributor Pieh Tool Company, with locations in Cave Creek and Camp Verde. If you are in the area, stop by for thrush pads and white line treatment!


Photo by Taylor Keenan

Photo by Taylor Keenan


Veterinary Preference in Action

New York farrier Taylor Keenan is a distributor and proud advocate of Veterinary Preference Thrush and Whiteline Treatment, and he sent us photos to prove it. Check out the slide show.

2013 International Hoof-Care Summit

We’re attending the 2013 International Hoof-Care Summit in Cincinnati, Ohio Jan. 29 – Feb. 1, 2013. You can too! Register now and save $54. Find out about the summit, speaker lineup and topics.

Veterinary Preference Named Top Product for 2012

The prestigious American Farriers Journal has chosen Veterinary Preference as one of the TOP PRODUCTS for 2012! These are products that pulled the most reader responses and interest this year. Check the December issue for the Top Products feature. Thank you to all of our customers for making this recognition possible!

Brandi Does it Again!

Brandi Roenick

Veterinary Preference congratulates our customer Brandi Roenick, 17, and Weltino’s Magic, who wowed the judges and captured the individual gold medal, the freestyle gold medal, and the team gold medal at the North American Junior & Young Rider Championships this year.

Brandi has won a total of six gold medals at the NAJYRC. Way to go Brandi!

Breast Cancer Ride

Veterinary Preference proudly sponsored the Be the Boss of You Breast Cancer Ride on Oct. 6, 2012 at Georgia International Horse Park. What a great cause!

AmerEquine Festival


Veterinary Preference is attending the AmerEquine Festival trade show at the Will Rodgers Memorial Center in Fort Worth, June 1-3. Come visit us at the Chariton Vet Supply Booth. We love demonstrating our Thrush Treatment and giving application tips!

2012 International Hoof-Care Summit

We had a great time at the American Farriers Journal 2012 International Hoof-Care Summit in Cincinnati, Ohio on January 31. We met so many farriers, vets and horse enthusiasts, and we sold out of all the Equine Thrush Treatment and White Line Treatment that we had on hand.

Our newest fan

We met our newest fan, Taylor Keenan Farrier, Inc., at the 2012 International Hoof-Care Summit. He now keeps Veterinary Preference on hand to treat his four-legged clients. It looks great on his truck!

Give another hand to Brandi Roenick!Brandi Roenick wins the Reserve National championship title

News Flash! With an Individual Win and 71.56% score at the USEF National Dressage Championships in Gladstone, NJ, Sept. 8-11, 2011, Brandi Roenick won the Reserve National championship title! Congratulations to our customers, Brandi and her mother/trainer, Tracy Roenick and her coach Steffen Peters!

On the road with International Hunter Futurity

Pam Stubbs, a member of The International Hunter Futurity board of directors, has generously volunteered to take samples of Veterinary Preference Thrush Pads to the 2011 West Coast Regionals at on Aug. 31 – Sept. 1 at the Del Mar Horse Park and IHF Finals on September 21 – 22 at the Kentucky Horse Park. We can’t wait for all the talented horses to try our innovative self-retaining medication. Thank you Pam!

Congratulations Brandi Roenick


Congratulations to our friend and Veterinary Preference fan 16-year-old Brandi Roenick and her Dutch Warmblood mare Pretty Lady, whose Region 5 team won the Gold Medal at the 2011 North American Young Rider Dressage Championships. Brandi then went on to win the Individual Competition Silver Medal! To qualify for this competition, she had to score in the top percentile of all young rider dressage competitors in the U.S. Brandi is from Scottsdale Ariz. and trains with her mother Tracy and Steffen Peters. She is one of the country’s best young riders, and we have no doubt, we will see her representing us at the Olympics in the future. We are pleased to be a part of Brandi’s success!

Did you see us in the USDF Connections?

Veterinary Preference ran the following ad in the June 2011 issue of Connections: USDF Connections ad